10 Genius Ways Businesses Are Using Google Maps Scraping (That You Probably Haven’t Tried)
Most people use Google Maps to find directions or check restaurant reviews. But beneath that surface lies a goldmine of data — and if you know how to extract it, you can unlock powerful use cases across industries.
From hyper-targeted lead generation to market research and automation, scraping Google Maps data can give your business a serious edge. Below are 10 creative ways professionals are already doing it — and how you can too.
1. Find Hyper-Local Leads in Minutes
Need a list of dentists in Miami Beach? Or electricians in zip codes with million-dollar homes? Google Maps scraping lets you instantly build targeted lists with names, phone numbers, and websites.
2. Spot Market Saturation Before Your Competitors
Want to launch a new service? Scrape your competitors' locations, plot them on a map, and visualize market gaps in real estate, fitness, or home services.
3. Expand Your Franchise Intelligently
Whether you’re scaling a coffee chain or a cleaning service, scraping competitor locations helps identify underserved areas — and avoid oversaturated zones.
4. Audit Local SEO at Scale
Extract NAP (Name, Address, Phone) listings and review ratings for hundreds of businesses. This is a powerful way to pitch SEO services or identify local ranking issues.
5. Build Supply Chains Around Project Sites
Doing construction or retail rollout? Scrape suppliers, manufacturers, and warehouses near your project zones for smoother logistics and faster operations.
6. Optimize Your Delivery Zones
Scrape restaurants, courier hubs, or dark kitchens in a city to understand delivery density, traffic patterns, or untapped neighborhoods for expansion.
7. Collect Local Vendors for Events
Need every wedding planner, venue, and florist in a region? Scrape and categorize them for instant outreach — perfect for event planners and PR firms.
8. Source Partnership Opportunities
Find complementary businesses — like realtors and staging companies, or gyms and nutritionists — to build strategic B2B referral networks.
9. Discover M&A Targets
If you’re in private equity or business brokerage, Google Maps scraping helps identify small businesses in fragmented markets ripe for acquisition.
10. Pitch SaaS to the “Broken Windows”
Look for low-rated businesses with outdated websites or few reviews. These are perfect candidates for automation tools, AI solutions, or software upgrades.
The Bottom Line
Google Maps isn’t just for directions — it’s a live directory of your local and global economy. With the right scraping tools and creative thinking, it becomes a powerful growth engine for sales, strategy, and automation.
👀 Want to See This in Action?
At Hexomatic, we help teams automate scraping tasks like these — without writing a single line of code.
Try it out, or reach out for a quick demo tailored to your use case.
👉 Stay tuned for our next post: “10 Creative Ways to Use Google Search Scraping (That Go Way Beyond Just SEO).”